The complete fundraising handbook
Botting, Nina2001
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This volume gives a thorough overview of the strategies, skills and techniques needed by those who raise money for charity. It contains case studies of successful fundraising, and contains new material on direct marketing.
Main title:
The complete fundraising handbook / Nina Botting, Michael Norton.
Edition:
4th ed.
Imprint:
London : Directory of Social Change, c2001.
Collation:
x, 357p. : ill., facsims. ; 25 cm.
Notes:
Previous ed.: 1997.Published in association with the Institute of Charity Fundraising Managers.Includes bibliographical references and index.
ISBN:
9781900360845 (pbk)1900360845 (pbk)
Dewey class:
361.7'0681
Language:
English
Subject:
BRN:
256393
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