Inside Steve's Brain [electronic resource] : Business Lessons from Steve Jobs, the Man Who Saved Apple
Kahney, Leander2010
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Inside Steve's Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets that underlie his success. In Inside Steve's Brain, Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world's most powerful brands. The result is a unique book: part biography and part leadership guide, impossible to put down.
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[Place of publication not identified] : Atlantic Books, 2010
Collation:
1 online resource (1 text file)
ISBN:
9781848877849
Language:
English
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BRN:
1055085
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