The invincible company
Osterwalder, Alexander2020
Book
'The Invincible Company' explains what every organisation can learn from the business models of the world's most exciting companies. The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models - and the ability to improve existing business models while consistently launching new ones. The book presents practical tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, the book explains how to constantly stay ahead of your competition.
Main title:
The invincible company / written by Alex Osterwalder, Yves Pigneur, Frederic Etiemble, Alan Smith.
Author:
Osterwalder, Alexander, authorPigneur, Yves, authorEtiemble, Frederic, 1976-, authorSmith, Alan, 1982-, author
Work:
Imprint:
Hoboken, New Jersey : John Wiley & Sons, Inc., [2020]©2020
Collation:
xiii, 377 pages : illustrations (black and white, and colour) ; 19 x 25 cm.
Series title:
Notes:
Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781119523963 (pbk)
Dewey class:
658.4012658.406
Language:
English
Subject:
BRN:
450445