Draw your big idea : the ultimate creativity tool for turning thoughts into action and dreams into reality
Herting, Nora2016
Book
In this increasingly visual age, images speak louder than words. Studies show that images also help people think. Visual note-taking such as doodlng increases memory retention rates by nearly 30 percent, and opens creative pathways, strengthens focus, and inspires self-expression. Driven by these groundbreaking findings, entrepreneurs Nora Herting and Heather Willems founded ImageThink, a graphic facilitation firm that has helped an elite roster of clients-from Google to Pepsi to NASA-visualise their ideas and transform their creative processes using simple drawing techniques that anyone can master. This book presents their sought-after guidance and more than 150 drawing exercises tailored to brainstorming, refining and executing ideas in the home, design studio, and office.
Main title:
Draw your big idea : the ultimate creativity tool for turning thoughts into action and dreams into reality / Nora Herting, Heather Willems.
Author:
Herting, Nora, authorWillems, Heather, author
Imprint:
San Francisco : Chronicle Books, [2016]©2016
Collation:
172 pages : illustrations (colour) ; 24 cm
Notes:
Includes blank sections to be filled in by the reader.
ISBN:
9781452152929 (pbk)
Dewey class:
650.1
Language:
English
Subject:
BRN:
172594